Web3 Promotions and Acceptable Use Policy

1. Required conduct

Users must provide truthful, supportable information; follow applicable advertising, endorsement, consumer, securities, sanctions, intellectual-property, privacy, tax, and platform rules; preserve required disclosures; respect audience and platform safety; and cooperate with Herald’s verification and investigation processes.

2. Paid-promotion disclosures

Every provider must make the commercial relationship obvious to the audience using clear language appropriate to the format and platform. Disclosures must be difficult to miss, placed with the endorsement, and repeated when needed in video, audio, live, disappearing, or multi-post content. A profile biography, vague tag, or disclosure hidden after “more” is not sufficient when law requires a clear and conspicuous disclosure.

If a promoted token or arrangement may be a security, the client and provider are responsible for determining and making every required disclosure, including the nature, source, and amount of compensation. Herald does not make that classification for them.

3. Prohibited service content

• Guaranteed profits, returns, price increases, liquidity, listings, adoption, or risk-free outcomes
• False, misleading, unsubstantiated, or selectively edited project, team, audit, partnership, tokenomic, roadmap, or performance claims
• Undisclosed paid endorsements, hidden conflicts, or simulated independent opinions
• Investment, brokerage, securities, gambling, lending, money-transmission, or other regulated activity without required authority
• Pump-and-dump schemes, wash trading, coordinated manipulation, deceptive scarcity, front-running, insider trading, or artificial volume
• Fake followers, views, comments, reactions, reviews, referrals, community members, or engagement
• Phishing, wallet drainers, malicious contracts, malware, seed-phrase requests, impersonation, or deceptive links
• Unlawful offerings, sanctions evasion, terrorist financing, money laundering, fraud, stolen assets, or services for prohibited persons or jurisdictions
• Harassment, hate, threats, doxxing, nonconsensual intimate content, exploitation, or unlawful discrimination
• Content that infringes copyright, trademark, privacy, publicity, confidentiality, or contractual rights

4. Project responsibilities

Clients must own or be authorized to promote the project; provide accurate claims, links, disclosures, approvals, and prohibited-claim instructions; identify material risks known to them; and avoid directing a provider to violate law or platform rules. A client offering project-token compensation must have authority and ability to transfer the frozen token quantity, disclose known transfer restrictions, use the agreed token, chain, and wallet, maintain enough token and native-network balance, and provide a truthful unique transaction hash or signature. Client approval does not transfer legal responsibility for a provider’s independent publication, and provider review does not excuse unlawful project instructions.

5. Provider responsibilities

Providers must independently review claims before publication, refuse unlawful instructions, accurately represent experience and audience, avoid bots and deceptive engagement, and preserve copies of disclosures and published work. A provider accepting project-token compensation must provide and control a compatible receiving wallet, review the token and fixed quantity independently, and truthfully acknowledge receipt. Providers may express genuine opinions but may not misrepresent experience, independence, compensation, expected results, wallet control, transfer status, or token receipt.

6. Reviews and reputation

Users may not buy, sell, fabricate, suppress through threats, or condition incentives on the sentiment of Herald reviews. Connected, employee, family, or other conflicted reviews must be disclosed and may be excluded. Herald may investigate suspicious reviews and social indicators.

7. Payment and token misconduct

Users may not manipulate price or liquidity data; enter a stablecoin, SOL, BNB, a wrapped or staked version, or another general-purpose payment or network asset as project-token compensation; offer a malicious, counterfeit, frozen, blocked, unsupported, materially misdescribed, or unlawfully distributed token; substitute a different token, chain, wallet, or quantity; reuse or falsify a transaction identifier; falsely claim payment or nonreceipt; evade the disclosed Herald fee; abuse refunds or chargebacks; or use Herald to facilitate fraud, sanctions evasion, money laundering, theft, or unlawful value transfer.

8. Enforcement

In its sole reasonable discretion and based on available information, Herald may immediately and without prior notice reject or cancel a booking, require changes or evidence, preserve evidence, remove content, pause work or eligible payment release, delay or hold payouts where lawful, restrict features, suspend, delist, or terminate accounts, recover or offset amounts where permitted, notify affected service providers, report apparent illegality, or cooperate with platforms, payment providers, networks, and authorities when it believes abuse, fraud, payment, token, wallet, sanctions, security, safety, illegality, marketplace-integrity risk, or another material or repeated violation may exist. Herald is not obligated to pre-screen every service and approval does not certify legality. When practical and legally permitted, Herald will provide notice after an immediate action and an opportunity to respond, but need not disclose confidential fraud, legal, security, or risk controls.

Users should keep service scope, payment, delivery proof, transaction identifiers, approvals, and material decisions in Herald. Attempts to pressure another user into taking a Herald booking off-platform or to bypass Herald’s records, fees, or protections may be treated as a policy violation. These remedies do not eliminate non-waivable rights or authorize Herald to reverse a direct blockchain transfer.

9. Reporting

Report suspected violations through the account reporting tools or [email protected]. Do not include seed phrases, private keys, or unnecessary sensitive information.